What if You Could Poster Campaign - Sustainability and Public Health Fellowship

What if You Could Poster Campaign, animations and coloring pages

Illustration by graphic designer Noah Lawrence-Holder, as part of the What if You Could poster campaign. Image is of a woman sitting on a bus reading a book with the text What if you could relax and read on the way to your appointments? — What if You Could poster campaign, designed by graphic designer Noah Lawrence-Holder

The What if You Could Poster campaign was conceived from the themes from the Tell Us How You Move Around workshops for internal and external engagement. They explore and encourage the ways individuals can reduce car use for short trips that contribute to greenhouse gas emissions, while playfully exploring the benefits gained from driving less.

Half of all car trips are short trips of under three miles, offering many opportunities to reduce single occupancy vehicle use. The poster campaign, designed by graphic designer Noah Lawrence-Holder, asks the questions “What are fun ways to get around without driving? Can other ways of getting around help us connect to community and each other?”

The campaign can be used by MnDOT Districts and partners for public engagement to experiment with messaging around driving less, mode shift and promoting low-carbon multimodal transportation options.

The posters experiment with community-generated content and data from the Tell Us How You Move Around engagement in varied artistic formats (posters, animations, coloring pages) for use by MnDOT for public engagement. The posters may be printed for governmental and non-profit uses, with attribution to MnDOT.

Sustainability and Public Health Fellowship

What if You Could Poster Campaign, animations and coloring pages

What if You Could campaign

Poster PDFs

Posters PNGs

Poster JPGs

Animation GIFs

Coloring page PDFs