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Encouragement refers to using events and activities to promote walking and bicycling and to generate enthusiasm for the program with students, parents, staff and surrounding community.

Golden sneaker contests, bike-to-school day events, district-wide contests: encouragement is definitely the most fun E. Check out the Encouragement Program Matrix (PDF, 331 KB) for ideas, then use the resources below to get started!

Minnesota Resources:

Some of the promotional materials available for you to use.